Michael E. Gerber - The Most Successful Small Business in the World- The Ten Principles

Michael E. Gerber - The Most Successful Small Business in the World- The Ten Principles

Michael E. Gerber is a true legend of entrepreneurship. Inc. Magazine
called him "the World's #1 Small Business Guru." He started over 40 years
ago addressing a significant need in the small business market: businesses
owned primarily by people with technical skills but few business skills, and
no place to go to get meaningful help. Over the years, Michael E. Gerber's
companies have helped tens of thousands of small business owner-clients
to successfully transform their businesses into world-class operations.

Mr. Gerber's latest books are The Most Successful Small Business in the
World, Awakening the Entrepreneur Within, The E-Myth Enterprise, The E-Myth
Mastery, The E-Myth Manager, along with co-authored E-Myth Vertical books
The E-Myth Attorney, The E-Myth Accountant, The E-Myth Optometrist, The
E-Myth Chiropractor, The E-Myth Financial Advisor, The E-Myth Landscape
Contractor, The E-Myth Architect, The E-Myth Real Estate Brokerage,
The E-Myth Insurance Store and soon to be released The E-Myth Real
Estate Investor, The E-Myth Dentist and The E-Myth Nutritionist.

'Gerber's books never disappoint. These Ten Principles help you dig in to create newer, bigger ideas during our deeply troubled times, ultimately producing a great renewal of mind, of body, of spirit, and leading to a new operating system where anything is possible and growth is built into the culture.'
Stephen M. R. Covey, author of the New York Times and#1 Wall Street Journal bestseller The Speed of Trust

'This book doesn't just describe great business principles, it MAKESbusiness history. Your economic survival hinges on you reading this book!'
Jack Canfield, coauthor of the New York Times #1 bestselling Chicken Soup for the SoulŪ series and author of The Success Principles

'Gerber is the master in giving us the essence. Every business begins small, then grows and endures in accordance with its founding principles. His new book scores a perfect 10!'
Denis Waitley, author of The Psychology of Winning

'New books recycle old ideas. This one is brand-new thinking for our deeply troubled times. Gerber takes on the tough issues of the day, and provides liberating insight and compelling principles on creating small business success in any economic or political environment.'
Dr. Ivan Misner, New York Times bestselling author and founder of BNI

'Entrepreneurship has been the high road to success and satisfaction for 200 years. In this book, Michael shows you how to start and build your own business better and more meaningfully than you ever thought possible. Good Luck!'
Brian Tracy, bestselling author of The Psychology of Achievement --. --This text refers to an out of print or unavailable edition of this title.


Before you launch your start-up, begin with Gerber
All too often, entrepreneurs begin a small business to create a sense of security. They become sole proprietors or perhaps employ only one or two people. The business becomes a perpetual existence, like a mechanic, a doctor, a therapist, or a retailer who does the same thing over and over again to generate a stream of income. The small businessperson fails to grow, marking time by repeating the sameservice in a perpetual cycle throughout the life of the business.

Gerber's ten principles will help you to break out of this vicious cycle before it starts in your new business. He'll help you to embrace the energy of exploration with a road map for taking your vision beyond the obvious. Only then can you build a company that provides continuous fulfillment and personal growth, and can expand its income, services, and positive contributions to your employees and community.

Gerber's ten principles will help you to:

Identify your company's essential "system"-its highly differentiated way of doing business that will be the cornerstone of your success
Build a business of great imagination; a self-reliant "reach" that will create economic certainty in any climate
Create a center of growth and learning for your employees, that will in turn develop your business beyond any standard thatformerly existed
Instill a higher purpose that can moveyourself, your business, and your customers to greater levels of fulfillment and growth
From identifying opportunities to viable business design to field-testing your ideas, Gerber offers a dynamic message for creating the most successful small business in the world-not only providing you with economic certainty, for which he believes all persons are capable, but empowering you to achieve your fullest potential.



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