How effective is background music for business?
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How effective is background music for business?
90% of clients are bound to suggest a store that plays music. 75% of customers state they feel increasingly loose in retail locations that play music.
I have my own store and I use the background music that I selected at https://www.rolclub.com/ because it is the atmosphere of the store that helps to shape the person’s thoughts and direct them in the right direction, declares the level of the institution and gives an impetus to the emotional reaction, joy, and uplift of feelings. One of the main components of creating the right atmosphere, encouraging customers to linger in the store and spend more money, is music. Music is a powerful means of influencing human emotions and feelings. By combining with such a powerful propaganda tool as advertising, music can repeatedly strengthen it.
Studies have observed: ... 60% of customers spend more time purchasing in shops that play track that they prefer.