Intel Said to Win ***** as Customer

June 22 (Bloomberg) -- Intel Corp., the world’s largest chipmaker, will supply ***** Oyj with chips for ****** devices, the company’s first major breakthrough in its effort to enter the phone market, a person familiar with the matter said.

The order will be announced on a conference call tomorrow, said the person, who declined to be identified because the details are confidential. Intel scheduled the call for an “important announcement” with Anand Chandrasekher, senior vice president of the company’s ultra-mobility group.

Intel, whose microprocessors run more than 80 percent of the world’s personal computers, has struggled for about a decade to get a foothold in the market for chips that run ****** ******. Chandrasekher leads a group that sells a scaled-down version of Intel’s personal-computer chips. The products, called Atom, are designed for devices that can access the Web and send e-mail.

“Even if they get just a piece of *****’s business, it’s a big deal,” said Will Strauss, a Cave Creek, Arizona-based analyst for research firm Forward Concepts. “***** is still the biggest cell-phone maker in the world.”

Claudine Mangano, a spokeswoman for Santa Clara, California-based Intel, declined to comment. Laurie Armstrong, a spokeswoman for ***** in the U.S., didn’t immediately return calls seeking comment.

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