Choosing a domain name, or "web presence,” for your small business is a very important part of developing an Internet business, because it will contribute to how the search engines (that consumers use to find your small business) recognize your business.

Legalities of owning a small business. Owning your own small business means that you need to know a few things about formal business structures. Hundreds of new businesses open every day and by far most open as sole traders. Whether you are already running a small business or still in the process of getting your online small business going, you are most likely operating as a sole proprietor already. You have three months from the time that you begin your small business until you must register as a sole trader with HM Revenue & Customs.

An important reason to do this is you want your small business to buy goods at deep discounts and wholesalers require that you provide a business registration number.
Other ways to structure your small business include:
1.Private company limited by shares
2.Private company limited by guarantee
3.Private unlimited company
4.Public limited company

Marketing your small business with search engines. In order to get the most out of an online small business, maximizing traffic is a must. This means, that your goal should be to generate traffic that will increase your business. To start with, developing a short marketing and search engine plan, can assist in ensuring that advertising delivers targeted traffic to the web site.